Summary:

Meta Platforms, Inc. (Meta), formerly known as Facebook Inc., builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps and services like Messenger, Instagram, and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. To apply, click “Apply to Job” online on this web page.

Required Skills:

Events Marketing Manager Responsibilities:

1. Develop and produce multi-channel event programs through solid positioning, messaging, event planning, project management, contract negotiating, and cross-functional relations, that ensures Meta’s positioning in the marketplace.

2. Share and scale assets and experiences, maximize efficiencies and cultivate new ideas that benefit programs globally.

3. Foster feedback loop with cross-functional teams to continually measure event effectiveness.

4. Defines and refines event metrics as part of overall marketing effectiveness.

5. Profit and loss responsibility, budget and planning for complex programs.

6. Influence other functional areas, provide direction and exert influence in shaping experiences or programs.

7. Deeply understand partners’ goals and metrics, building solutions to capture and provide event KPIs.

8. Evaluate and report on event's success as part of overall business goals.

9. Manage large teams of internal cross-functional partners and third-party agencies and vendors across complex events, fostering open communication and driving excellence in delivery.

10. Oversee 360-degree event marketing strategies that include input from cross-functional teams and align with overall Meta strategy and branding.

11. Contribute to and set team-level goals and functional strategy.

12. Leverage external data and insights to inform strategy.

13. Develop and review creative concepts for events, and work with marketing teams and internal/external partners to build and enhance programs.

14. Ability to travel frequently for events, sometimes internationally.

15. Position includes 30% to 40% of domestic and international travel.

Minimum Qualifications:

Minimum Qualifications:

16. Employer will accept a Bachelor’s degree in Marketing, Business Administration, Communications, or related field and 36 months of work experience in job offered or in a marketing-related occupation. Experience must include 36 months of experience in the following:

17. 1. Marketing strategy experience in the advertising, marketing technology, or media industry
18. 2. Working with cross-functional teams and stakeholders
19. 3. Knowledge of today’s advertising, marketing, and media landscape
20. 4. Creating and evolving experiences that showcase product offerings, AR and VR technology, with building event experiences with and aligning use of these technologies to business goals
21. 5. Working in close collaboration with agency creatives, designers, and producers on a variety of digital and interactive projects
22. 6. Concepting, programming, and producing events of all sizes — from intimate C-level experiences, to large scale events
23. 7. Experience across key marketer audiences (agency, brand, direct response, or developers)
24. 8. Project management skills of complex programs and budgets of $1M+
25. 9. Managing all aspects of a program in an organization
26. 10. Delegating registration platforms such as Marketo, Salesforce, or SplashThat
27. 11. Virtual event hosting platforms such as Zoom or Bluejeans events and
28. 12. Working with emerging technologies and following trends, consistently enhancing programs, and bringing new ideas to the table

Public Compensation:

$189,212/year to $203,500/year + bonus + equity + benefits

Industry: Internet

Equal Opportunity:

Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.